Engie: Escape room

"Don’t Let The Energy Escape The Room" by Engie.

INFO

Escape room from Engie!

LOCATION

Antwerp Meir

CATEGORY

Field Marketing - Pop-up

DATE

October 2019

REACH

Thousands of people have visited the Escape room!

BRIEFING

Engie came to us looking to promote their UP package. UP is a three in one solution for using green energy and subsequently managing this energy via smart technology. Reparations are included.

WHAT WE HAVE DONE

What better way to answer their brief with a Pop-up to promote UP. The escape room provided Engie with an opportunity to inform their customers about energy efficiency and how to manage their energy usage resulting in a lower energy bill at the end of the month.

THE RESULT

  • Thousands of people visited the escaperoom
  • Thousands of games were played
  • 28 events took place on our first floor (14 workshops, 2 CSR events, 10 internal meetings)
  • Hundreds of surveys were filled out: almost everybody found the concept good to very good​, almost 70 % said to have learned a lot about energy