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Warmathon

TBA

INFO

A living display case was set up for 1 month, stimulating passers-by.

LOCATION

The six Warmathon locations
Kortrijk, Brussel, Gent, Antwerpen, Leuven, Beringen

CATEGORY

Events - Field Marketing - Innovatie - Outdoor pop-up - Services

DATE

'De Warmste Week' - Warmathon 2019

REACH

At our stand we had multiple activations going from delicious blue and white marshmallows above the fire pit to posing with our gingerbread mascotte 🍭
And of course our already well know neckwarmer were handed out for those in need of some warmth.

On the parcours we had a little something extra for the runners 🏃🏼‍♂‍
To make it a real enchanting experience we installed a sparkling light tunnel ✨

For those who were lucky, we also handed out white x-mas hats on the parcour 🎅🏼.
Which they could personalize at the stand.
Because with Hello bank! we create our own story! 💥

WHAT WE HAVE DONE

  • Run through our enchanting light tunnel
  • Lucky runners received a Hello bank! x-mas hat on the parcour
  • They coud personalise them at the Hello bank! stand
  • Take a picture with our Gingerbread mascotte
  • Share your warmth with Hello bank! and get a neckwarmer
  • Enjoy a sweet marshmallow heated above our firepit

THE RESULT

Hello bank! warmth and happiness!