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Alcobrands - House of Suntory

Celebrating 100 years of The House of Suntory

INFO

Immersive dinner to celebrate the history of The House of Suntory

LOCATION

Plein Publiek - Brussels

CATEGORY

Events

DATE

13 November 2023

REACH

50 guests

BRIEFING

Alcobrands wanted to highlight The House of Suntory as it celebrated its 100th anniversary. At this event, guests from various exclusive restaurants were invited, who might have been interested in purchasing and selling HoS products in their establishments.

WHAT WE HAVE DONE

We created an immersive dinner at Plein Publiek, where guests enjoyed a meal prepared by GJCOOK with cocktail pairings of the brand provided by sommelier Yen Pham. During the dinner, the Dutch ambassador of HoS gave an explanation about the brand’s history, accompanied by immersive visuals.

THE RESULT

50 guests enjoyed a delightful, immersive dinner and and got to know everything about distributing HoS products in their own establishments.