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Carrefour – Tomorrowland store

Opening the doors of the dream shop at Dreamville

INFO

As partner of Tomorrowland, Carrefour wanted to create even more visibility and sales than last year at Belgium’s biggest camping site: Dreamville

LOCATION

Tomorrowland, Boom

CATEGORY

Activation

DATE

July 2022

REACH

+5000 visitors

BRIEFING

For the 3rd year in a row, Carrefour was back at Tomorrowland’s campsite, Dreamville, to open a big Tomorrowland Carrefour Store. Our job? To make this shop a magical success and make sure campers got a comfortable and unforgettable camping experience.

WHAT WE HAVE DONE

Together with carrefour, we created a dream shop at the Dreamville at Tomorrowland. We did this by creating a magical look and feel and working with lots of green decoration, flowers, and butterflies. The store was filled with fresh fruits and vegetables, bread, fruit juices, as well as essential items such as sunscreen and hygiene products. Now all campers could do their magical shopping at the Tomorrowland Carrefour Store.

THE RESULT

More than 5000 happy customers, spread over 3 weekends, who came by at the most magical store of Dreamville!