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Carrefour – Tomorrowland store

Opening the doors of the dream shop at Dreamville

INFO

As partner of Tomorrowland, Carrefour wants to create more visibility for their brand at Belgium’s biggest camping site: Dreamville

LOCATION

Tomorrowland, Boom

CATEGORY

Activation

DATE

July 2022 to date

REACH

+40.000 campers / weekend

BRIEFING

Carrefour is a proud partner of Tomorrowland. One of the goals of their partnerships is to create more brand visibility by creating a Tomorrowland Carrefour store at Dreamville.

Our job? To make this shop a magical success and make sure campers got a comfortable and unforgettable camping experience.

WHAT WE HAVE DONE

Together with carrefour, we created a dream shop at the Dreamville at Tomorrowland. We did this by creating a magical look and feel and working with lots of green decoration, flowers, and butterflies.

The store was filled with fresh fruits and vegetables, bread, fruit juices, as well as essential items such as sunscreen and hygiene products. Now all campers could do their magical shopping at the Tomorrowland Carrefour Store.

Since 2024 the Carrefour Bakery was implemented as well.

THE RESULT

Thousands of happy customers, who came by at the most magical store of Dreamville!