Festivals are filled with unforgettable moments, but even the biggest party needs a good recharge. Costa Coffee wanted to bring its coffee experience into the festival environment by creating a recognisable destination where visitors could take a break, refresh, and enjoy their favourite drinks.

The challenge was to translate Costa’s brand identity into an engaging festival activation that felt natural within the energy of the event.

From the first coffee of the day to a refreshing iced drink in the afternoon, CityCubes created a festival experience that followed visitors throughout the day.

We brought Costa Coffee’s iconic look and feel to life through two vibrant festival booths, designed to stand out on the festival grounds while offering a welcoming stop for visitors. From production and setup to the overall visitor experience, every detail was carefully considered to combine brand visibility with a practical customer moment.

The result was a colourful coffee destination where festival energy and everyday rituals came together.

You can find us on: Rock Werchter, Pukkelpop, Dour & Graspop

The Costa Coffee booths became a recognisable part of the festival landscape, giving visitors a place to recharge while creating valuable brand interactions throughout the day. A simple coffee moment was transformed into a memorable festival experience.