BRIEFING
An enjoyable activation that excited numerous participants – that’s what we did for Torfs. A beautiful container filled with the most fun games and coolest gadgets to win.
WHAT WE HAVE DONE
In July and August, we joined Torfs on the Blankenberge pier in the summer village of Zomerhit. A summer filled with live broadcasts and live performances on the rooftop of the Radio 2 studio. This created the perfect setting for our flawless activation with Torfs. From photo contests and challenges to getting flip-flops from a vending machine – yes, you read that right!
THE RESULT
7,789 participants
3,854 caps
2,835 foot balms
1,216 fan boards
333 pairs of slippers sold from our slipper vending machine