WHAT WE HAVE DONE
Together with BBDO Belgium , CityCubes organized one of the most fashionable pop-ups in the country! This pop-up was all about fashion and grandparents! 👗👔
During four days the Zalando pop-up was the place to be if you wanted to get in touch with this incredible brand or just wanted to participate in a cool activity.
This pop-up was literally upside down! In our instacorner you could make your ultimate Christmas picture.
Surrounded by a selection of beautiful clothing there was a silent disco. Together with your grandparent you could dance to music from the 60’s and now.
Also you could participate in a workshop wreath making in a room filled with colourful flowers. This under the guidance of a flower professional! 🌼💐
Thousands of people came by, making new memories with old family members in true Christmas spirit.